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The File

Zegna, Astir Marina

Boutique, menswear · Astir Marina, Vouliagmeni

Italian menswear built on a wool mill in the Alps. The quiet answer to the hardest question a man faces here in August.

A Zegna Oasi campaign image: a man seated in loose beige tailoring against a pale wall.

Commercial relationship

None. LivingTheta has no commercial relationship with Zegna or with Astir Marina and receives nothing from either.

What it is
Boutique, menswear
Where
Astir Marina, Vouliagmeni 77 Apollonos Street, on the Astir peninsula.
Phone
+30 218 200 1070
Worth knowing
Oasi Cashmere and Oasi Lino The house certifies these fibres as fully traceable.
Shop hours
Daily, 11:00 to 20:00 The marina publishes one set of retail hours for the whole promenade. Restaurant hours differ.

Zegna has been making cloth in the Italian Alps since 1910 and selling it to other houses for most of that time. The boutique on the marina promenade sells the finished clothes.

The problem it solves here

Dressing correctly on this coast in August is a real difficulty. A suit is unwearable, beachwear is unusable, and the gap between them is where the entire Zegna proposition now sits: tailoring loosened toward leisurewear without collapsing into it.

That is the single most useful category on the promenade for a man who takes business lunches here. What to buy and what to stop buying is a longer conversation.

The pillar file has the rest of the shops.

Sources

  1. Astir Marina: shopping, dining and tenant directory
  2. Zegna at Astir Marina

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